LUCY HALE for BENCH OJ AMERICANA

LUCY HALE, from the hit TV series, "Pretty Little Liars,"  is the new face for BENCH, endorsing new lines for OJ Americana.  This is also in celebration of the clothing line's 25th year anniversary.

I received two (2) invites for OJ Americana's Fashion Show which featured Lucy Hale, so I came with my friend, Eda, who was a fan of Lucy and the one who shared the news of Lucy's announcement to be part of the BENCH family.

The event took place on February 11th, 2012 at 4:30pm.

OJ Americana Invite/Pass

When we reached the 2nd floor of the SMX Convention Center, we were surprised with the long line of people entering the venue.  There were two doors, one for the "Promo" and the other for the "VIP."

Of course, we were first greeted with a huge Lucy Hale tarp on our way up to the venue.

My friend Eda, excited to see Lucy!

Front Stage

Backdrop towards the end of the ramp

We were lucky because we get to sit at the VIP area where celebs are more often seated plus there was the buffet! 

VIP Area

 Here are some shots of the new clothing designs:

PHILIPPINE FASHION WEEK HOLIDAY 2012

Fashionistas unite!  Hail for The Philippine Fashion Week Holiday 2012!  This is a week long celebration scheduled from May 22nd - May 27th, with 79 designers, 8 brands, and 20 shows to catch this season all happening at SMX Convention Center and at MOA Atrium!

Last year was my first PFW event I attended, thanks to Penshoppe and Mario Maurer. =)  Check out my previous post:  Philippine Fashion Week Spring-Summer 2011: Penshoppe

A lot of things are in store this season like"America's Next Top Model" contestants Allison Harvard and Dominique Reighard would ramp for BENCH; the brand UNICA HIJA is set to debut, and a lot more.




To catch them, see the Schedule below:

http://holiday.philippinefashionweeklive.com/2012/

PHILIPPINE FASHION WEEK 2011

We recently celebrated another week long fashion event last October 23rd-30th, the second installment of the Philippine Fashion Week for this year, which was, the Philippine Fashion Week Spring Summer 2012. World-renowned Filipino fashion designers Salvacion Lim and Michael Cinco showcased their collections together with other leaders in Philippine fashion such as Arnold Galang, Jun Jun Camber, Lizanne Cua, and Gerry Katigbak, among others.

This was the complete schedule for the Philippine Fashion Week Spring Summer 2012:

This is a free Fashion Show, but you need to have an invite to get in. Invites can be requested by logging in at www.philippinefashionweeklive.com.  For all fashionistas out there, I suggest you sign up for their newsletters to receive updates on the succeeding event dates.

http://philippinefashionweeklive.com/home/2011/spring-summer/about-pfw/

Wanna know how I got my Philippine Fashion Week 2011 invite?  Watch out for my Philippine Fashion Week Spring Summer 2012 part 2 blog.

MARIO MAURER for PENSHOPPE

The Thai actor, Mario Maurer is the new face for Penshoppe following Gossip Girl star, Ed Westwick.  This young actor, turning 23 on December 4th, arrived in Manila last Wednesday, and since then his schedule has been full!  He gained his popularity for his 2007 film, "Love for Siam" where he won Best Actor from Cinemanila the following year.  He received much love from Filipino fangirls and fanboys, as P'Shone for his 2010 film, "Crazy Little Thing Called Love."  If you have not seen both films, I would say you're missing a lot!

Penshoppe, one of the Philippines successful clothing line, launched a Fan Conference for Mario Maurer, last Friday, October 28th, 2011 at the PICC Plenary Hall.  As expected a lot of fans and press people came in to see this young, adorable Thai actor.  I was one of the many who was able grab a couple of Passes to see him in person.  The show was scheduled to start at 1PM.  Some fans who weren't able to get an invite, lined up in the event as early as 5AM for a chance to get some free passes, and I believe all of them who lined up were able to enter at the venue. 

Our Passes

This was around 9am, haba na ng pila!

Long lines again...

Proof of Entry =)

The Plenary Hall

The stage

Loot bags for all attendees! (I love freebies!)

The girl group BLUSH did the opening number

See how close we are from the stage?

Ganda ng stage design!

VJ Utt

VJ Utt and Mario Maurer

By the way, this is Manilyn, our new fangirl buddy! =) 

His signature killer smile!

Solenn Heussaff 

P'Shone!

Mr. Alex Mendoza, Penshoppe's Brand Director 

Photo-Op with Penshoppe Models and Penshoppe CEO, Mr. Bernie Liu

limot ko na what they were talking in here

He has really nice skin,

and super sweet and sincere too.

He'll come back soon to do a movie with Star Cinema.

As we head to the Exit, we happened to bumped with Megan Young.

After event jitters.

Before leaving the venue, we saw Mario's look-a-like, lol

See you again P'Shone Ka! =)

credits to Manilyn (ganda ng cam mo sis!) and Sheena for some of the photos.